How it works
1. Watch live
We go live weekly — follow us on Instagram, Facebook, or TikTok to tune in.
2. Follow the clues
Brian will be posted at a public spot somewhere in the Phoenix Valley. Clues drop during the stream.
3. Find him first
The first eligible person to reach Brian and say “Buy the Bright Way!” wins the light kit.
⚠️ Please play it safe.Obey all traffic laws, don’t trespass on private property, model homes, or construction sites, and never put yourself or anyone else at risk. This is for fun — no home or prize is worth getting hurt over.
Official Rules
NO PURCHASE OR REAL ESTATE TRANSACTION IS NECESSARY TO ENTER OR WIN. A purchase or use of Brian’s services will not improve your chances of winning.
1. Sponsor
This giveaway (the “Giveaway”) is sponsored by Brian Mitchell, a licensed Arizona real estate salesperson and REALTOR® (License #SA720974000) with Arizona Premier Realty Homes & Land LLC(the “Sponsor”). “Buy the Bright Way” is a marketing brand used by the Sponsor; it is not a separate company or brokerage.
Disclosure: the Sponsor is affiliated with, and works as a salesperson for, Firefly Lights (the provider of the prize) and Polar Mist, and may receive compensation from these companies.
2. Eligibility
Open to legal residents of the State of Arizona who are 18 years of age or older at the time of entry. Employees of the Sponsor and Arizona Premier Realty Homes & Land LLC, and their immediate family and household members, are not eligible. Void where prohibited by law.
3. Promotion Period
The Giveaway runs on an ongoing basis. The Sponsor hosts “Find Brian” live events from time to time — for example weekly, and sometimes more often — announced through the Sponsor’s live streams on Instagram, Facebook, or TikTok. Each event begins when the Sponsor starts that live stream and ends when a winner is confirmed or the Sponsor ends the event, whichever comes first. The Sponsor may add, reschedule, or cancel events at its discretion.
4. How to Participate & Win
Follow the Sponsor on Instagram, Facebook, or TikTok and watch the live video. The Sponsor will be located at a publicly accessible spot in the Phoenix Valley and will share clues during the stream. The first eligible person to physically locate the Sponsor and say “Buy the Bright Way!” in person, as determined by the Sponsor in its sole discretion, wins the prize for that event. One (1) winner per event.
5. Prize
The prize is a Firefly Lights Back Yard 50LF DIY Kit (approximate retail value $499.00) — a do-it-yourself permanent-lighting kit perfect for patios and backyards. It does not include professional installation. The prize cannot be exchanged for cashand has no cash value; there is no substitution or transfer, except the Sponsor may substitute a prize of equal or greater value if the advertised prize becomes unavailable. One (1) prize is awarded per event; the number of events, and prizes, is at the Sponsor’s sole discretion.
6. Winner Verification & Claim
To claim the prize, the winner must be present, be at least 18, and show valid government-issued photo ID. If the first finder is ineligible, declines, or cannot verify eligibility, the Sponsor may award the prize to the next eligible finder or not award it at all.
7. Safety & Assumption of Risk
Participation is voluntary and at your own risk. Participants must obey all laws, including traffic and pedestrian laws, and must not trespass on private property, model homes, or construction sites. By participating, you agree to act safely and responsibly and you assume all risks associated with participating.
8. Filming, Likeness & Release
The event is recorded and streamed live. By participating or appearing on camera, you consent to being photographed, filmed, and recorded, and you grant the Sponsor an irrevocable, royalty-free right to use your name, voice, likeness, and image in any media for advertising and promotion, without further compensation or approval. You release the Sponsor, Arizona Premier Realty Homes & Land LLC, and their agents from any claims arising out of participation, the prize, or the use of your likeness, to the fullest extent permitted by law.
9. Platform Disclaimer
This Giveaway is not sponsored, endorsed, administered by, or associated with Instagram, Facebook, or TikTok, or any other social media platform. You release these platforms from any and all liability related to the Giveaway.
10. Taxes
The winner is solely responsible for all taxes on the prize. The value of the prize may be reported to tax authorities (e.g., IRS Form 1099) as required by law.
11. General
The Sponsor may modify, suspend, or cancel the Giveaway at any time, including for reasons of weather, safety, or circumstances beyond its control. All decisions of the Sponsor are final. This Giveaway is governed by the laws of the State of Arizona. This Giveaway is a promotion separate from, and not conditioned on, the “Buy the Bright Way” home-purchase offer.

